SEO is “the process of affecting the visibility of a website or a web page in a search engine’s unpaid results.

SEO is the magic you have to work on your article in order to make Google very likely to include your post as one of the top results whenever someone searches for that keyword.

A search engine optimization company plays a huge role in a site's marketing endeavors. Search engine optimization entails hiking up the chances of the user logging in the particular sites when they search with the help of the related keywords on any of the search engines.